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Why intercollegiate athletic departments need Pinterest for marketing

Pinterest for marketingIf you’ve ever used Pinterest, you know it’s an exceptionally good platform for sharing recipes and planning your wedding. But what is its place in college sports? That’s a question I think many athletic departments continue to grapple with as they attempt to have a presence on all of the various social media platforms being used by fans.

In fact, I’ve noticed there are only a handful of athletic departments who have really embraced Pinterest and use it on a regular basis. However, a look at some of the basic facts regarding Pinterest should convince all athletic departments to invest some time in this growing platform.

Click here to head over to my Reputation Ink blog to learn more!

About Kristi Dosh

Kristi A. Dosh is the founder of BusinessofCollegeSports.com and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more
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