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Business of College Sports®
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    • Business of College Sports Podcast
    • The Players’ Platform Podcast
    • Game Face Podcast with Linktree
  • Finances
    • Bowl Championship Series Payouts
      • 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts
      • 2015-16 CFP Payouts
    • College Football Playoff Payouts 2025-2026
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Natalie Lopez

15 posts

Natalie is a Junior at Northwestern University studying Journalism, she is also on the women's lacrosse team.

Name Image & Likeness

Degree Partners With Giannis Antetokounmpo for Walk-On NIL Deals

Natalie Lopez By Natalie LopezMarch 15, 20233 min read
Degree%20Partners%20With%20Giannis%20Antetokounmpo%20for%20Walk-On%20NIL%20DealsDegree Partners With Giannis Antetokounmpo for Walk-On NIL Deals

In honor of March Madness, the world’s No. 1 antiperspirant brand is partnering with the two-time NBA MVP to complete their walk-on NIL program.

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Natalie Lopez By Natalie Lopez
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Micro-Collective Hoop and Holler Houston Partners With Laila Blair

Natalie Lopez By Natalie LopezMarch 13, 20233 min read
Micro-Collective%20Hoop%20and%20Holler%20Houston%20Partners%20With%20Laila%20BlairMicro-Collective Hoop and Holler Houston Partners With Laila Blair

Announced on Feb. 15, junior guard Laila Blair is the first female athlete from the University of Houston to partner with the company.

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Natalie Lopez By Natalie Lopez
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Marketing/PR Basketball

Rady Children’s Hospital Partnership to Host Invitational Basketball Tournament

Natalie Lopez By Natalie LopezMarch 9, 20232 min read
Rady%20Children’s%20Hospital%20Partnership%20to%20Host%20Invitational%20Basketball%20TournamentRady Children’s Hospital Partnership to Host Invitational Basketball Tournament

Rady Children’s Hospital-San Diego is teaming up with Sports San Diego to host the first of their annual college basketball tournament.

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Natalie Lopez By Natalie Lopez
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Maliyah Spencer Spearheads NIL Deals at Allen University

Natalie Lopez By Natalie LopezMarch 2, 20233 min read
Maliyah%20Spencer%20Spearheads%20NIL%20Deals%20at%20Allen%20UniversityMaliyah Spencer Spearheads NIL Deals at Allen University

Allen University freshman volleyball player at Maliyah Spencer became the first athlete at her school to sign an NIL deal.

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Natalie Lopez By Natalie Lopez
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Girl Scouts Receive Words of Wisdom From Nillie Athletes

Natalie Lopez By Natalie LopezFebruary 28, 20233 min read
Girl%20Scouts%20Receive%20Words%20of%20Wisdom%20From%20Nillie%20AthletesGirl Scouts Receive Words of Wisdom From Nillie Athletes

On Feb. 8, three athletes attended a Zoom call and led stretches with Girl Scouts of Northeast Kansas and Northwest Missouri.

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Natalie Lopez By Natalie Lopez
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Female Student-Athletes Could Capitalize on Social Media Videos

Natalie Lopez By Natalie LopezFebruary 27, 20234 min read
Female%20Student-Athletes%20Could%20Capitalize%20on%20Social%20Media%20VideosFemale Student-Athletes Could Capitalize on Social Media Videos

Curastory is helping student athletes monetize their video content and recently shared the 10 student athletes who have the potential to make the most.

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Natalie Lopez By Natalie Lopez
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About Business of College Sports

BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.

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  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
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Recent Posts

  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
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