Basepath has signed four athletes at the launch of its new ambassador program to help improve and grow its software solutions.
A portion of the proceeds from the sale of Ames Lager will go towards the We Will Collective.
Through the deal, Johnson will appear on Panini’s trading cards and other memorabilia and join a roster that includes top-five NBA Draft picks Ausar and Amen Thompson and Dallas Mavericks star Luka Doncic.
Basepath and Athliance are teaming up to improve compliance management in athletic departments with a goal of increasing disclosure rates.
Academic certificate programs for name, image and likeness are gaining traction in the NIL landscape, giving athletes and other students the resources to maximize their NIL opportunities.
The Basepath Wallet lets college athletes capitalize on NIL opportunities and provides the necessary resources to obtain financial freedom along their journey.