With help from MarketPryce, Miller pitched an idea to his “long shot” brand and eventually signed an NIL deal.
The standout quarterback will promote the mustard brand with content and through customized Nike Air Force 1 shoes.
The deals aim to grow BioSteel’s role in women’s hockey and promote a growing sport.
Philadelphia is considering a bill to help youth athletes navigate NIL, including providing legal and accounting assistance.
Has NIL at the college level increased sponsorship opportunities for the pros? A new trend suggests the answer is yes.
Data from INFLCR shows the difference between money flowing from collectives compared to non-collective sources.