Moreso than perhaps any other issue in recent memory, student-athlete name, image, and likeness rights (colloquially referred to as NIL rights) has shown to be…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.