Last Updated on April 27, 2011

Last week I showed you the top recipients of student fees in the AQ conferences. That list changes dramatically when you consider non-AQ schools. Here are the top 25 recipients of student activity fees in the BCS based on dollar amount:
1 | University of Central Florida | $17,466,918.00 | 44% |
2 | Ohio Univ | $16,460,250.00 | 69% |
3 | Univ of Akron | $16,199,911.00 | 67% |
4 | Florida Intl Univ | $15,635,778.00 | 71% |
5 | Miami Univ (OH) | $13,786,549.00 | 53% |
6 | University of South Florida | $13,026,289.00 | 33% |
7 | University of Virginia | $12,160,103.00 | 15% |
8 | Kent State | $10,516,660.00 | 54% |
9 | East Carolina University | $10,441,783.00 | 32% |
10 | San Diego State Univ | $10,220,740.00 | 31% |
11 | Univ of Toledo | $9,824,257.00 | 49% |
12 | Bowling Green | $9,497,261.00 | 50% |
13 | Ball State Univ | $9,221,400.00 | 46% |
14 | Florida Atlantic Univ | $8,877,456.00 | 55% |
15 | University of Connecticut | $8,626,506.00 | 15% |
16 | Rutgers University | $8,441,092.00 | 13% |
17 | Northern Illinois Univ | $8,333,419.00 | 38% |
18 | University of Memphis | $7,666,067.00 | 19% |
19 | Univ of Buffalo | $7,439,422.00 | 29% |
20 | Florida State University | $6,919,449.00 | 9% |
21 | University of North Carolina | $6,859,868.00 | 9% |
22 | Middle Tennessee State | $6,848,065.00 | 33% |
23 | Virginia Tech | $6,533,756.00 | 10% |
24 | Western Kentucky | $6,437,652.00 | 28% |
25 | Univ of Southern Miss | $6,056,608.00 | 31% |
Only six on the list come from AQ conferences and all are either from the ACC or Big East. It’s also interesting to note that five Florida schools and four Ohio schools are in the top 25, which I’ll discuss more below.
Perhaps more interesting than the dollar amount, which is certainly influenced by size of enrollment and amount of student activity fees charged per student, is which schools top the list in terms of the percent of total athletic department revenue being generated by student fees:
School | Student Fees | % of Total Revenue | |
1 | Florida Intl Univ | $15,635,778.00 | 71% |
2 | Ohio Univ | $16,460,250.00 | 69% |
3 | Univ of Akron | $16,199,911.00 | 67% |
4 | Florida Atlantic Univ | $8,877,456.00 | 55% |
5 | Kent State | $10,516,660.00 | 54% |
6 | Miami Univ (OH) | $13,786,549.00 | 53% |
7 | Bowling Green | $9,497,261.00 | 50% |
8 | Univ of Toledo | $9,824,257.00 | 49% |
9 | Univ North Texas | $5,007,059.00 | 49% |
10 | Ball State Univ | $9,221,400.00 | 46% |
11 | University of Central Florida | $17,466,918.00 | 44% |
12 | Northern Illinois Univ | $8,333,419.00 | 38% |
13 | Univ Arkansas Little Rock | $3,627,665.00 | 38% |
14 | Univ South Alabama | $5,680,478.00 | 35% |
15 | University of South Florida | $13,026,289.00 | 33% |
16 | Middle Tennessee State | $6,848,065.00 | 33% |
17 | East Carolina University | $10,441,783.00 | 32% |
18 | San Diego State Univ | $10,220,740.00 | 31% |
19 | Univ of Southern Miss | $6,056,608.00 | 31% |
20 | Arkansas State Univ | $2,832,773.00 | 30% |
21 | Univ of Buffalo | $7,439,422.00 | 29% |
22 | Western Kentucky | $6,437,652.00 | 28% |
23 | San Jose State | $4,683,122.00 | 23% |
24 | University of Memphis | $7,666,067.00 | 19% |
25 | Utah State | $3,700,874.00 | 19% |
Seven schools get at least half their budget from student fees, with students at Florida International providing more than 70% of the total revenue for the athletic department! If you expand the pool to schools receiving at least a third of their athletic department revenue from student fees, you’re up to sixteen schools. This time only one AQ school makes it onto the list: South Florida. While there’s certainly a trend in the non-AQ conferences for requiring student fees to fund athletics, there’s a definite pattern in Florida and Ohio.
I spoke with Brad Stricklin of University of Central Florida and asked why Florida schools might need to be more reliant on student fees than schools from other states. He pointed out that in Florida state funds can only be used for Title IX purposes. With regards to UCF’s appearance on both lists, Mr. Stricklin pointed out that UCF’s student fees are the fourth lowest per student in the state. He also explained how students are involved with the decision-making process on student fees. A committee of eleven members, six of which are students, decide how to allocate fees each October. Fees fall into three categories: health, athletics and student activities. The athletic department presents their needs to the committee, who then makes a recommendation that goes on to the Board of Trustees.
With UCF being such a young school, I would imagine student fees will be relied on less heavily in the future as their alumni base continues to grow.
On the whole, however, non-AQ schools are far more reliant on student fees to support the athletic department than the AQ schools. The average percentage of total athletic department revenue coming from student fees at AQ schools was 4 percent. By contrast, the average non-AQ school is relying on student fees for over 25% of their total revenue. In dollar values it’s a $2.3 million average in the AQ conferences compared to a $5.7 million average amongst non-AQ schools.
The bottom line is that the money to run the athletic department has to come from somewhere. Where do you think it should come from? How much of non-AQ’s reliance on student fees is a product of smaller conference distributions? Is there a direct correlation between football revenue and the need for student fees? We saw with the AQs that there certainly seemed to be a correlation.
I’ll post the numbers for each non-AQ school later today.
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Millsy
April 27, 2011Seems to me that the money for the sports should come from those who value it most. In the case of non-AQs, I imagine the alumni base for each school is significantly smaller than the BCS schools.
Under this scenario, the ones benefiting from having a football team and games to attend are the students. Seems perfectly reasonable for them to be paying for it.
I’d argue that successful athletic departments are advantageous to non-athlete students as well, with respect to school recognition. That’s simply a speculation, though, from someone coming from a small liberal arts school who is constantly asked ‘where is that?’.
If BCS schools have revenue elsewhere–i.e. a large alumni base interested in watching Florida State football play on television–the revenue comes from there (through donations and television deals), rather than such a high percent from student fees.