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Name, Image and Likeness

The
NIL Era

NCAA, state and federal laws and guidelines continue to evolve relating to the right of student athletes to monetize their name, image and likeness. We aim to cover the latest news and provide education and resources for administrators, coaches and student athletes.

NIL Quick Links

Trackers

NIL Legislation by State

NIL Policies by Institution

NIL Marketplaces for Student Athletes

Car Deals for Student Athletes

Big Questions

NIL for High School Student Athletes

NIL for International Student Athletes

Tax Implications

Title IX and NIL

NIL Deals

It would be impossible to track every deal, but here are the fun, interesting or notable ones we’ve written about here on Business of College Sports:

Individual Deals

Female Deals

Group Deals & Group Licensing

Car Deals

Professional Sports Team Deals

Latest News and Analysis

Livvy Dunne posing in Vuori activewear

LSU Gymnast Olivia Dunne Announces First NIL Brand Deal Is With Activewear Brand Vuori

Arizona basketball player Dalen Terry

The Earning Potential for Student Athletes in Arizona

Top Student Athletes Monetizing Their NIL on Cameo

FAU women's basketball team

NHL’s Florida Panthers Offer NIL Deals To All FAU Female Student Athletes

D'Eriq King Miami co-founder of NIL marketplace Dreamfield

Professional Sports Teams Signing Student Athletes to NIL Deals

The JBoy Show signing student athletes to NIL deals

Seven SEC Student Athletes Land Paid Segments On The JBoy Show

Jayden Hardaway signs for NIL with VN Sports

Viral Nation Enters NIL Market With Key Student Athlete And Alumni Signings

Myles Brennan one of many student athletes with car deals

Tracking Student Athlete Car Deals in the NIL Era

State
Tracker

Our state-by-state tracker on proposed NIL legislation.

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School
Policies

Our database of school policies on NIL.

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NIL
Marketplaces

The most active marketplaces in the NIL space.

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NCAA
Interim
Rules

The interim rules passed by the NCAA.

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Podcast Episodes

The NIL Economy in Columbus, Ohio

Dave Capitano on Business of College Sports Podcast

Navigating Taxes for Student Athletes with NIL Revenue

Advice for International Student Athletes on NIL

NIL for High School Student Athletes

Podcast image for episode on the first days of NIL

The First Days of the NIL Era

Justin Herzig podcast on NFTs for college student athletes

NFTs for College Athletic Departments and Student Athletes

INFLCR and Influential podcast cover with Jim Cavale and Ryan Detert

How Artificial Intelligence Can Help Student Athletes Monetize Their NIL

The NAIA’s Experience with NIL

NAIA Rule
Changes

A breakdown of the NAIA’s rule changes related to NIL.

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Community College Considerations

Thoughts on opportunities for community college student athletes.

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Author

  • Kristi A. Dosh is the founder of BusinessofCollegeSports.com and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more

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