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Name Image & Likeness

Automating NIL Operations for Collectives and Universities

Thomas Thomas Jr. of Basepath joins the podcast to talk about how their software helps collectives and universities to automate NIL operations. 

Last Updated on March 15, 2023

Thomas Thomas Jr. is the co-founder and CEO of Basepath, whose software is used by student athletes, collectives, and universities to automate name, image, and likeness operations. 

Thomas joins the show to discuss: 

  • How Basepath started, the work they currently do, and how they work with collectives 
  • The first steps they take when onboarding a collective and its athletes 
  • The ways they help partner with universities to bring clarity to the financial complexities of student athletes 
  • How Basepath’s services differ between for-profit collectives and nonprofit collectives 
  • The NIL Collectives Consortium – what it is, who it’s for, and how it has benefited collectives 
  • . . . and much more! 

For more information about Basepath, visit

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  • Kristi Dosh

    Kristi A. Dosh is the founder of and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more

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