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Last Updated on April 11, 2022
MarketPryce, an online marketplace that enables athletes to connect directly with brands for marketing partnerships, has launched a name, image, and likeness NIL initiative with Rising Spear, an NIL collective not affiliated with Florida State University. The organization provides a platform to create and develop NIL opportunities for Rising Spear student-athletes in cooperation with businesses and existing College sponsors.
“Thanks to our partnership with Rising Spear, Florida State student-athletes will have unlimited access to the best NIL opportunities in the country,” said MarketPryce CEO, Jason Bergman.
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According to Bergman’s Twitter post on the topic, student-athletes membership costs on the platform will be covered for the next two years as well as gaining exclusive access to FSU “group huddles” and athlete strategy sessions.
“This is a win-win for the school, athletes, and local businesses,” said MarketPryce College Partnerships Lead, Cady Lowery. “We’re constantly exploring ways to educate, engage, and connect student-athletes across the country and show them that NIL deals are possible regardless of their sport, school size, or social following. This helps us further that mission.”
“This partnership will help FSU student-athletes navigate the full potential of NIL,” said Bob Davis, co-founder of Rising Spear and past Chairman of the Seminole Boosters Executive Board.
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