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Garnet Trust Making NIL Deals for South Carolina’s Women’s Basketball Team

University of South Carolina collective working to provide all women’s basketball players $25,000 in NIL deals.

The South Carolina bench celebrates during an NCAA tournament game. (Photo by Bailey Hillesheim/Icon Sportswire)

Last Updated on October 19, 2022 by Kristi Dosh

The University of South Carolina Women’s Basketball team, led by head coach Dawn Staley, took home the 2022 NCAA Women’s Basketball Championship. Now, in addition to practicing for the next season, the team is working to get all players additional funding from NIL.

Previously, a few team members were able to capitalize on their athletic ability: Women’s Player of the Year Aliyah Boston and current Indiana Fever guard, Destanni Henderson. Through Garnet Trust, now all players will have access to make NIL deals.

Background information on Garnet Trust

Garnet Trust is an NIL collective at South Carolina that Bakari Sellers, a former politician and attorney, organized. The collective has made it a goal to provide every women’s basketball player with $25,000 worth of deals this season.

“NIL has created an awesome opportunity for these athletes to earn what they have always deserved, and we are excited to continue to support this team for years to come,” Sellers said in the NOCAP Sports press release.

What can fans expect from Garnet Trust?

Garnet Trust will provide fans with opportunities to subscribe to athlete-focused social media posts and in-person events. The collective also hopes to connect athletes with local business. The collective will need outside business support which NOCAP Sports will help facilitate. One outside business, Slate Milk, has already started making NIL deals with team members.

“This is a great thing for our program, and I appreciate the work that went into creating this new pathway for our players to have some assurances that they will have NIL deals coming this season,” Staley said in the NOCAP Sports press release.

With a championship behind them, Garnet Trust hopes to reach their goal of $25,000 in deals for each player this season. To learn more about the ways that fans can support Garnet Trust, go the “Garnet Trust Connect” page here.

Author

  • Madeline Myers

    Madeline C. Myers is a rising third-year law student at Case Western Reserve University School of Law. Madeline received her B.A. in Political Science in January of 2022. Madeline is the Co-President of the Sports and Entertainment Law Society for this upcoming year. This is the second summer she is managing a softball team for her fellow CWRU Law peers through the local bar association. In her free time she is an avid Cleveland Browns, Cavaliers, and Guardians fan, and watches ESPN, Blue Bloods, NCIS, and CNN.

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