
Athletes and influencers wield significant social media influence, but a substantial following does not necessarily guarantee robust engagement.
In his first season as the head coach at Colorado, Deion Sanders, known as “Coach Prime,” has already made quite the impact. The Buffaloes are…
Coach Prime is out of the hottest names in college football this year, so it’s no surprise that brands are knocking on his door.
University of Colorado head football coach Deion Sanders is drastically changing the college sports landscape.
If you’re familiar with the NIL space, the term “NIL Collectives” typically sparks the image of donors and fans supporting Division I football or basketball players, but the 1926 Collective is flipping the script.
The University of Tennessee’s Volunteer Club has joined a short list of NIL collectives that have entered the alcoholic beverage industry as a way to bolster attention and funds in support of its college athletes.
This collaboration represents a pivotal moment in Kentucky athletics, allowing Kentucky fans to connect with past and present athletes while allowing college athletes to earn compensation through NIL.
“Volleyball in Nebraska” is expected to set an NCAA attendance record, and the time in the spotlight offers new NIL opportunities for the athletes.