All posts tagged "sports marketing"
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Sponsorship
/ 4 weeks agoDos Equis Expands College Football Commitment
New ad spots and tailgating partnership are highlights of new brand initiatives.
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Industry
/ 1 month agoNew Report Shows How Attractive College Sports Fans Are To Brand Marketers
Data shows college sports fans are avid and affluent.
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Marketing/PR
/ 3 months ago‘Reverse Sponsorship’ Sees Baylor University Buy Naming Rights At Topgolf Waco
This isn't your normal naming rights deal.
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Sponsorship
/ 4 months agoDos Equis Expands College Sports Portfolio With Big Noon Kickoff Sponsorship On FOX Sports
Dos Equis is now the Official Beer Sponsor of the Big Noon Kickoff
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Football
/ 12 months agoDr Pepper Brings Back Fansville And Doubles Tuition Giveaway Program This College Football Season
Dr Pepper is back this college football season as part of its official sponsorship of the College Football Playoff and Presenting...
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Football
/ 1 year agoHow UAB is Planning for Football During the Pandemic
Inside UAB's football planning
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Industry
/ 1 year agoThe Inside Story of an Unlikely Bowl Sponsor
Inside the Makers Wanted Bahamas Bowl partnership
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Marketing/PR
/ 2 years agoWhat Sports Marketing Teaches Us About Marketing Ourselves
Sports marketing and branding expert Tracie Hitz joins the podcast.
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Marketing/PR
/ 2 years agoHow Student Athletes Can Prepare to Become Entrepreneurs
This column was originally published on Entrepreneur.com on December 20, 2019. In September, California signed into law a bill that, effective...
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Sponsorship
/ 2 years agoNew Goodyear Blimp Exhibit Unveiled At College Football Hall Of Fame
The Goodyear Blimp’s history with college football dates back to the 1955 Rose Bowl when a request came in from NBC...