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Danielle McArdle, M.B.A. is a recent alumna of Seton Hall University whose research centers on diversity and inclusion issues, data-driven innovation in sport, and the marketing of women’s professional sports. Her previous work has been featured in the Sociology in Sport Journal, the Journal of Leadership Studies, and the International Journal of Exercise Science. To hear more of Danielle's insights, feel free to follow her on Twitter (danihmcardle).
Student athletes are responding to the Black Lives Matter movement.
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How do fans feel about attending live sporting events?
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