The CW Network has secured exclusive rights to broadcast 50 games through the 2026-27 season. This marks the first time the network will feature college sports on its platform.
Petitti inherits a conference that has established its dominance in an ever-shifting college sports landscape and brings experience from college sports, the MLB and TV networks.
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.