On the heels of Alabama and Georgia advancing to the College Football Playoff championship game with resounding victories over Cincinnati and Michigan on New Year’s…
Which school made our hit list not once…not twice…but three times? Click here to read our Week 10 college football marketing and public relations hits and misses. Every…
Which college basketball program found a way to get the attention of students who are likely focused on the football program’s 6-1 season? And which school’s…
Every week during college football season, my colleague Allison Banko and I will be blogging about marketing and public relations hits and misses from the…
Every week during college football season, my colleague Allison Banko and I will be blogging about marketing and public relations hits and misses from the…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.