The podcast has a new co-host joining this week, and we’re chatting with Cole Gahagan of Learfield about the current state and future of multimedia rights.
Marty Ludwig, Director of Trademarks and Licensing at University of Cincinnati, joins the podcast to discuss current trends and issues in licensing.
Fanatics and the University of Alabama forge a new platform partnership in time for the upcoming 2022 football season
Lids U opened three brick-and-mortar locations in July, with plans for 11 stores by the end of 2022
The new deal will allow all Indiana athletes to create co-branded merchandise.
What group licensing opportunities might be available in the NIL era?
Since more of us will be watching from home than usual this college football season, I’ve been engaging in a little retail therapy and buying…
Working with its exclusive trademark licensing agent, IMG College Licensing, University of North Carolina at Chapel Hill has inked a new deal with Hanesbrands Inc….
Finalized, Signed, Dated, and Swooshed August 1st marked a historical day for the University of Michigan as they re-established a partnership with Nike that will…
Boston College and Notre Dame meet this weekend at Fenway Park. Two programs steeped in history and tradition playing in one of the most historically-significant…