In my weekly feature for Forbes, I take a look at some of the campaigning by potential targets for Big 12 expansion, Michigan beginning its relationship with Nike, Mississippi State rolling out the “Netflix of tickets,” and more!
Kristi A. Dosh is the founder of BusinessofCollegeSports.com and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is the author of of two books related to the business of college sports, The Athlete's NIL Playbook and Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney.