Finalized, Signed, Dated, and Swooshed August 1st marked a historical day for the University of Michigan as they re-established a partnership with Nike that will…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.