By Darian Kelly
The revenue-sharing era in college sports has arrived, and with it, there is a growing trend among colleges to incorporate student fees into their operations….
By Darian Kelly By Darian Kelly
Softball pitching phenom NiJaree Canady has landed another seven-figure name, image, and likeness deal with Texas Tech, as reported by On3’s Pete Nakos. Canady’s second…
By Darian Kelly
College football fans and video game enthusiasts alike are waiting for the release of EA Sports’ College Football 26. Last month, EA Sports announced that…
By Will Aldrich
The University of Colorado athletics department has made a significant investment in head coach Deion Sanders. Sanders and university officials agreed to a five-year, $54…
By Will Aldrich
In a significant development for collegiate athletics and gaming, six prominent universities—Alabama, Georgia, Illinois, Wisconsin, Oregon, and Texas Tech—have partnered with Pathway Sports and Entertainment…
By Colin Lyle
Texas Tech softball star NiJaree Canady has agreed to an exclusive multi-year name, image and likeness and professional equipment deal with Easton softball. The Red…
By Colin Lyle
