Arkansas Edge has replaced One Arkansas NIL as the official name, image, and likeness collective of the Razorbacks.
Blueprint Sports, a full-service NIL agency, will handle the collective’s operations. The agency is already partnered with collectives other Power Five schools, including the University of Tennessee, the University of Kansas, and Stanford University.
“As we continue to strategically position our programs to compete and win championships within the SEC and nationally, Arkansas Edge is the optimum way for Razorback fans to support our student-athletes through NIL,” said Hunter Yurachek, the Vice Chancellor and Director of Athletics for the Razorbacks.
“NIL is integral to the success of our program and is reshaping the future of athletics at every major university nationwide,” Yuracheck added. “Arkansas Edge and its innovative team will work hand-in-hand with us to continue to connect our student-athletes with NIL opportunities that also serve our community, state, and region. We encourage every fan, company, alumni, and all those who support the Razorbacks to contribute to Arkansas Edge as we work together for the present and future success of Razorback Athletics.”
Razorback fans will have every opportunity to support NIL initiatives for the school’s 400+ college athletes on campus. At $25 per month, community-level supporters can become members of Arkansas Edge and receive collective logo merchandise in exchange for their contributions.
Arkansas Edge aims to enlist 5,000 Razorback enthusiasts as members, each contributing $50 per month, alongside an additional 5,000 Razorback fans signing up at a monthly rate of $100. Additionally, the collective has received a donation of $1 million to be matched and turned into a $2 million contribution.
Arkansas Edge offers three avenues for support: tax-deductible donations through the BPS Foundation, exclusive membership benefits, and corporate sponsorships, providing opportunities for partnerships with Razorback college athletes.