Game Face Podcast: NIL Advice from a Former Admin and College Athlete

Last Updated on January 3, 2022

This week on my new Game Face podcast with Linktree, I’m joined by Dr. Karen Weaver. As a college athlete, she was an All-American and one of the first women ever to earn an athletics scholarship under Title IX. She was part of the United States National Training Squad in Field Hockey that qualified, but did not compete, in the 1980 Moscow Olympic Games. 

After her athletic career, Dr. Weaver spent time in athletics administration in both Division I and Division III. An expert in college athletics including NIL ins/outs and how they intersect with higher education management, media, and policy, Dr. Karen Weaver brings wisdom and perspective from a wide ranging 3-decade career, as a contributor and with the podcast “Trustees and Presidents.”  

She brings meaningful intel on why NIL opportunities exist at every level, and why knowing NIL rules and school policies and codes, and understanding your own brand, are all crucial to your success.

In this episode, we discuss:

  • How the student athlete experience has changed with NIL legislation going into effect
  • What a personal brand is and whether you need one
  • Her advice for navigating NIL as a recruit
  • Questions to ask brands before you work with them
  • Balancing school and athletics
  • Whether you should talk about politics and controversial issues on social media
  • and so much more!

You can listen below or on your favorite podcast platform.

Missed our other episodes? Check them out here and share with student athletes you know who want to build their brands and grow their platforms!


  • Kristi Dosh

    Kristi A. Dosh is the founder of and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more

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