How UAB is Planning for Football During the Pandemic

Last Updated on February 3, 2023

The conversation around sports has quickly changed from winter and spring sports being cancelled to whether or not we’ll have a normal college football season in the fall. I’m joined in this episode by my friend Erin Kraebber, Associate Athletics Director for Marketing at UAB. We dug in deep on what she and her team are doing right now to plan for football season, including how they’re approaching all the unknowns. From season ticket sales to the construction of their new stadium, we hit on everything happening in Birmingham and if/how plans are being adjusted.

Erin also happens to be a client in my group PR program, From the Shadows to the Spotlight, where she’s been working on growing her blog that’s all about the intersection of being a mother and having a career. She joined me for today’s business tip to talk about how she got started and how she balances it with her work at UAB and her family.

You can follow Erin on FacebookInstagramTwitter and connect on LinkedIn.

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  • Kristi Dosh

    Kristi A. Dosh is the founder of and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more

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