SponsorUnited put together a report on NIL marketing for the 2022-23 season based on each sport’s respective season.
Breaking Down the Trends and Stats to Know From SponsorUnited’s NIL Report
Q&A: Peter Iwuh, CEO & Founder of First Black-Owned NIL Marketing Agency
By Darian Kelly
Inside the inspiration behind Iwuh’s Tykoon Sports Agency, HBCU athlete representation within NIL and more.
By Darian KellyFanatics and OneTeam Partners Announce College Football Jersey Program
Fans will now be able to purchase jerseys featuring their favorite player’s name and number and the student-athlete will earn compensation
Twitter and ESPN to Create Fan-Generated Newspaper to Celebrate College Football Playoff Winner
On the heels of Alabama and Georgia advancing to the College Football Playoff championship game with resounding victories over Cincinnati and Michigan on New Year’s…
Dos Equis Sponsors Wedding At Kyle Field On Game Day
By Kristi Dosh
Dos Equis activated its sponsorship at Texas A&M with a tailgate wedding
By Kristi DoshDos Equis Expands College Football Commitment
By Kristi Dosh
New ad spots and tailgating partnership are highlights of new brand initiatives.
By Kristi DoshNew Report Shows How Attractive College Sports Fans Are To Brand Marketers
By Kristi Dosh
Data shows college sports fans are avid and affluent.
By Kristi Dosh‘Reverse Sponsorship’ Sees Baylor University Buy Naming Rights At Topgolf Waco
By Kristi Dosh
This isn’t your normal naming rights deal.
By Kristi DoshDos Equis Expands College Sports Portfolio With Big Noon Kickoff Sponsorship On FOX Sports
By Kristi Dosh
Dos Equis is now the Official Beer Sponsor of the Big Noon Kickoff
By Kristi DoshDr Pepper Brings Back Fansville And Doubles Tuition Giveaway Program This College Football Season
By Kristi Dosh
Dr Pepper is back this college football season as part of its official sponsorship of the College Football Playoff and Presenting Sponsorship of the National…
By Kristi Dosh
