As the college football season begins, name, image and likeness deals are also kicking into high gear. SeatGeek has partnered with stars across the country…
The revenue-sharing era in college sports has arrived, and with it, there is a growing trend among colleges to incorporate student fees into their operations….
WWE has launched the fifth installment of its name, image, and likeness “Next In Line” program featuring 12 new collegiate athletes. This latest class features…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.