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Business of College Sports®
  • Home
  • About
  • The Book
  • Podcasts
    • Business of College Sports Podcast
    • The Players’ Platform Podcast
    • Game Face Podcast with Linktree
  • Finances
    • Bowl Championship Series Payouts
      • 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts
      • 2015-16 CFP Payouts
    • College Football Playoff Payouts 2025-2026
      • 2016-17 CFP Payouts
      • 2017-18 CFP Payouts
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Hannah Beatus

7 posts

Hannah is a student-athlete at Grand Valley State University where she is pursuing a master’s degree in Higher Education. She is highly passionate about collegiate athletics compliance and how policies and current trends in college sports influence the student-athlete experience.

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Michigan Announces Co-Branding NIL Initiative With LEARFIELD Allied

Hannah Beatus By Hannah BeatusFebruary 2, 20232 min read
Michigan%20Announces%20Co-Branding%20NIL%20Initiative%20With%20LEARFIELD%20AlliedMichigan Announces Co-Branding NIL Initiative With LEARFIELD Allied

This incorporation will allow official partners to combine the University of Michigan’s official marks, logos, and intellectual property with student-athlete NIL activities.

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Hoosiers Connect to Facilitate Exclusive Access to IU Athletes

Hannah Beatus By Hannah BeatusOctober 12, 20223 min read
Hoosiers%20Connect%20to%20Facilitate%20Exclusive%20Access%20to%20IU%20AthletesHoosiers Connect to Facilitate Exclusive Access to IU Athletes

The nonprofit will facilitate sponsorships between Indiana football and men’s basketball student-athletes and commercial brands.

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We Are NIL Collective Announces Purchase of Permanent Total Disability Insurance for Student-Athletes

Hannah Beatus By Hannah BeatusSeptember 22, 20222 min read
We%20Are%20NIL%20Collective%20Announces%20Purchase%20of%20Permanent%20Total%20Disability%20Insurance%20for%20Student-AthletesWe Are NIL Collective Announces Purchase of Permanent Total Disability Insurance for Student-Athletes

Penn State will have the only football program in the nation whose eligible athletes will receive PTD.  

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Shaqir and Shareef O’Neal Launch Tall Collection with boohooMAN

Hannah Beatus By Hannah BeatusSeptember 13, 20222 min read
Shaqir%20and%20Shareef%20O’Neal%20Launch%20Tall%20Collection%20with%20boohooMANShaqir and Shareef O’Neal Launch Tall Collection with boohooMAN

The fashion campaign will pair two of Shaquille O’Neal’s sons and bridge the college and professional ranks

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The Players Trunk Releasing Co-Branded Michigan State Football NIL Trading Cards

Hannah Beatus By Hannah BeatusAugust 30, 20222 min read
The%20Players%20Trunk%20Releasing%20Co-Branded%20Michigan%20State%20Football%20NIL%20Trading%20CardsThe Players Trunk Releasing Co-Branded Michigan State Football NIL Trading Cards

The Players Trunk will release a limited edition set of 2022 Michigan State Football trading cards.

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The SoCal Challenge Becomes First Event to Form NIL Collective

Hannah Beatus By Hannah BeatusJuly 25, 20222 min read
The%20SoCal%20Challenge%20Becomes%20First%20Event%20to%20Form%20NIL%20CollectiveThe SoCal Challenge Becomes First Event to Form NIL Collective

The multi-team event will benefit participating college athletes.

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About Business of College Sports

BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.

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  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
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