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Shaqir and Shareef O’Neal Launch Tall Collection with boohooMAN

The fashion campaign will pair two of Shaquille O’Neal’s sons and bridge the college and professional ranks

Courtesy boohooMAN

American basketball players Shaqir and Shareef O’Neal have teamed up with boohooMAN to launch their latest Tall collection for the brand. 

Shaqir has risen to prominence for playing college basketball for Texas Southern and being the youngest son of former NBA star Shaquille O’Neal. 22-year-old Shareef is well set to follow in his father’s professional footsteps, having recently competed in the NBA Summer League for the Los Angeles Lakers.

boohooMAN saw success from their 2021 Tall edit with Shaqir and has since recruited his brother Shareef to join in their latest fashion endeavor. This collaboration combines both brothers’ unique styles and promises to be boohooMAN’s strongest yet. 

The 50-piece collection will serve as the next step for boohooMAN in extending their Big & Tall fashion offering. It will cover a huge range of on-trend menswear styles, with Tall going up to 2XL and Big going up to 5XL. 

“This year the team wanted to focus on the US market and what was trending over there for us, but we also wanted to make sure it still aligned with the brothers’ personal aesthetic,” Head of Design Shane Chin said. “We introduced key new shapes such as boxy + long line silhouettes which can be layered up for transitional looks. We kept the color palette neutral with pops of red to showcase the playful grunge/renaissance trend.”

Pieces in the collection range in price from $7-$75, and will be available for purchase from boohooMAN.com on Monday, September 12th, 2022.

“We’re excited to work with both of the O’Neal brothers and believe this collection is a versatile range that will speak to the boohooMAN customer,” Chin said.

Author

  • Hannah is a student-athlete at Grand Valley State University where she is pursuing a master’s degree in Higher Education. She is highly passionate about collegiate athletics compliance and how policies and current trends in college sports influence the student-athlete experience.

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