I joined ESPN’s Outside the Lines to discuss the market for student athletes as social media influencers if they are able to begin monetizing their name, image and likeness. A clip from my appearance is below. Read my in-depth article on this issue here.
Kristi A. Dosh is the founder of BusinessofCollegeSports.com and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is the author of of two books related to the business of college sports, The Athlete's NIL Playbook and Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney.