I joined ESPN’s Outside the Lines to discuss the market for student athletes as social media influencers if they are able to begin monetizing their name, image and likeness. A clip from my appearance is below. Read my in-depth article on this issue here.
Author
Kristi A. Dosh is the founder of BusinessofCollegeSports.com and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more
Related
Related Topicsbusiness of college sportsFeaturedname image and likenessNILNIL newssocial media influencersocial media marketingsports marketing
Click to comment
