Notre Dame RB Jadarian Price Signs NIL Deal With Famed Jeweler Johnny Dang

Last Updated on March 3, 2025

Notre Dame Fighting Irish running back Jadarian Price has inked a name, image, and likeness deal with renowned Houston luxury jeweler Johnny Dang. In conjunction with the partnership, Price was presented with a custom piece at Dang’s flagship jewelry store in Houston. While the deal will help the Fighting Irish star improve his jewelry collection, Price identifies this partnership as a way to build strong connections.

“It’s gonna go a long way,” Price told TMZ Sports. “Just sharing contacts, meeting him and the people around him who helped him have his success.”

Dang, considered by many to be the ‘The King of Bling,’ has a client base that includes some of the top names in entertainment, including Drake, Floyd Mayweather Jr., and Justin Bieber. 

As a junior for Notre Dame this past season, Price rushed for 746 yards and seven touchdowns to help lead his team to an appearance in the College Football Playoff National Championship.

Dang has built an impressive roster of collegiate athletes that includes Alabama offensive lineman Hunter Osborne, Texas linebacker Justice Finkley, NC State offensive lineman Jacarrius Peak, and North Carolina linebacker Khmori House. Going forward, we can expect more athletes to engage in NIL opportunities that will help them build a network they can leverage long after their playing careers are over.

Author

  • Darian Kelly

    Darian is a Sports Industry Management graduate of Georgetown University School of Continuing Studies. Darian hosts The Jersey Podcast and is a sports documentary fanatic who loves to talk professional and college football and basketball.

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