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Tennessee Baseball Newcomer Signs NIL Deal With Weigel’s

Maui Ahuna, previously a player on the Kansas Jayhawks, has already secured a NIL deal with a Tennessee staple.

Tennessee Volunteers fans celebrate after a home run during game three of the NCAA Super Regionals. (Photo by Bryan Lynn/Icon Sportswire)

Last Updated on February 20, 2023

University of Tennesee Volunteers Baseball junior infielder Maui Ahuna is already making a name for himself beyond the diamond.

Ahuna secured a name, image and likeness deal with Weigel’s Stores, a convenience store chain based in Powell, Tenn. with 68 locations in the East Tennessee region. They have a reputation for being one of the first convenience stores in the Knoxville area, owning both Broadacre Dairy and Red Barn Foods.

As part of the deal, Ahuna starred in a commercial sporting a Weigel-style baseball jersey with the Volunteers’ print. He joins the former University of Tennessee baseball stand-out Evan Russell as the only Volunteer baseball player to have worked with Weigel’s by way of NIL.  

Ahuna will be a pivotal player for the Volunteers baseball team. However, he has not been activated into the starting lineup; his past two seasons indicate what Volunteer baseball fans can expect this season.

Before transferring to the University of Tennesee, Ahuna spent his freshman and sophomore seasons as a Kansas Jayhawk. He totaled eight home runs and forty-eight RBIs while batting .396 during the 2022 season.


  • Darian Kelly

    Darian is an Interdisciplinary Studies Master's student at the University of North Texas. Darian is the host of The Jersey Podcast. He is highly passionate about sports content, technology, and innovation.

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