Texas Quarterback Arch Manning Signs With Red Bull
By Darian Kelly
Last Updated on February 10, 2025
Texas Longhorns quarterback Arch Manning is the latest member of Red Bull’s name, image, and likeness roster. Red Bull announced the partnership on its Instagram account, featuring a video of Manning with the caption “target locked, wiiings secured @archmanning.” In the post, Manning can be seen spinning a football in midair while cracking open a can of Red Bull and taking a sip right before he catches the ball and throws it through a bullseye.
Manning sat down with ESPN’s Marty Smith and expressed his excitement for the new partnership.
“I really like this partnership,” Manning said. “Everyone at Red Bull has been super nice to me and my family, and I can’t wait to get it going.”
Although the deal’s details have not been released, Manning is expected to usher in a unique era of NIL content offerings. Sports marketing expert Jordan Rogers highlighted Manning’s content potential, noting his uncles, former NFL quarterbacks Eli and Peyton Manning, who have their own media entity in Omaha Productions and several years of advertisement experience. Manning will also have access to video creator Ari Fararooy.
Red Bull has added a second rising star in college football player to its NIL roster, with its first being Ohio State sophomore wide receiver Jeremiah Smith. Smith and Manning are set for a Week 1 battle next season when the Longhorns travel to Ohio State to face the Buckeyes on August 30 for a Cotton Bowl rematch. Last season, Manning appeared in ten games and started two, throwing for 939 yards and nine touchdowns with only two interceptions. He also added over 100 rushing yards and four touchdowns on the ground. In Texas’s first season in the SEC, the Longhorns made a statement by appearing in the conference championship and the College Football Playoff semifinal game. If Manning can build off his momentum, the Longhorns could be the most exciting college football team entering the 2025 season.
