Miami quarterback Cam Ward is having an electric start to the 2024 college season. The Hurricanes signal-caller transferred to Miami from Washington State before the…
Bill Belichick is teaming up with the University of Washington football program and its name, image, and likeness collective, Montlake Futures, to host An Evening…
New Balance and Air Jordan have recently been in the spotlight for signing college athletes to promote their brands through name, image, and likeness agreements….
Panini America is starting a name, image, and likeness platform named Panini College that will feature cards of star college athletes from prominent universities as…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.