By Darian Kelly
New Balance and Air Jordan have recently been in the spotlight for signing college athletes to promote their brands through name, image, and likeness agreements….
By Darian Kelly By Darian Kelly
The growth of name, image, and likeness has led to unique collaborations where college athletes are showcased alongside their furry companions. These partnerships showcase athletes…
By Darian Kelly By Darian Kelly
The Beats by Dre brand has earned a reputation in the industry for its association with elite college athletes and innovative product promotions. After the…
By Darian Kelly By Darian Kelly
In addition to being a father, an NFL legend, and a leader of men, Colorado head football coach Deion Sanders is viewed by many as…
By Darian Kelly By Darian Kelly
Madison Reed, a leading name in the beauty industry known for revolutionizing hair color, has unveiled its latest innovation: ColorWonder Demi-Permanent Hair Color. This product…
By Darian Kelly By Darian Kelly
Programs seek every opportunity to market and maximize their name, image, and likeness initiatives, with revenue sharing on the horizon for college athletics. During the…
By Darian Kelly
