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Student Athlete NIL Monetization Through Social Media [Video]

Check out this discussion of NIL rights, monetization opportunities and the challenges ahead as the NCAA considers this issue.

NIL influencer marketing

Last Updated on December 2, 2020

I recently had the opportunity to join Travis Hawley and Dustin Hawley from Viral Nation for a LinkedIn Live discussion on my recent piece for Forbes on the marketing for student athletes to monetize their NIL rights as social influencers.

We covered the market for student athletes, competitive advantage issues, what we think future NCAA regulations might look like and more. Catch the replay on LinkedIn!


  • Kristi Dosh

    Kristi A. Dosh is the founder of and has served as a sports business analyst and contributor for outlets such as Forbes, ESPN, SportsBusiness Journal, Bleacher Report, SB Nation and more. She is also the author of a book on the business of college football, Saturday Millionaires. Kristi is a sought-after consultant and speaker on topics related to the business of college sports and a former practicing attorney. Click to learn more

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