Notre Dame Fighting Irish running back Jadarian Price has inked a name, image, and likeness deal with renowned Houston luxury jeweler Johnny Dang. In conjunction…
The University of New Orleans basketball team has announced that iconic New Orleans music, entertainment, and entrepreneur Percy “Master P” Miller is now president of…
In a significant development for collegiate athletics and gaming, six prominent universities—Alabama, Georgia, Illinois, Wisconsin, Oregon, and Texas Tech—have partnered with Pathway Sports and Entertainment…
Texas Longhorns quarterback Arch Manning is the latest member of Red Bull’s name, image, and likeness roster. Red Bull announced the partnership on its Instagram…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.