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Business of College Sports®
  • Home
  • About
  • The Book
  • Podcasts
    • Business of College Sports Podcast
    • The Players’ Platform Podcast
    • Game Face Podcast with Linktree
  • Finances
    • Bowl Championship Series Payouts
      • 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts
      • 2015-16 CFP Payouts
    • College Football Playoff Payouts 2025-2026
      • 2016-17 CFP Payouts
      • 2017-18 CFP Payouts
      • 2018-19 CFP Payouts
      • 2019-20 CFP Payouts
      • 2020-2021 CFP Payouts
      • 2021-22 CFP Payouts
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      • NCAA Revenue & Payouts
      • 2021 March Madness Payouts Impacted by 2020
    • Conference TV Contracts
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    • Directory: NIL Directors and Staff
    • NIL Policies by Institution
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    • Athlete Agent Requirements by State
    • NIL Attorney Directory
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    • Student Athlete Podcasts and Paid Guest Series
    • DI Sports Cut
  • Sports Law
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Darian Kelly

187 posts

Darian is a Sports Industry Management graduate of Georgetown University School of Continuing Studies. Darian hosts The Jersey Podcast and is a sports documentary fanatic who loves to talk professional and college football and basketball.

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A Look at NIL Collectives Who Have Partnered With Local Distilleries

Darian Kelly By Darian KellyNovember 27, 20233 min read
A%20Look%20at%20NIL%20Collectives%20Who%20Have%20Partnered%20With%20Local%20DistilleriesA Look at NIL Collectives Who Have Partnered With Local Distilleries

The influence of NIL collectives in the area of alcoholic beverages is gaining momentum. Here are a few that have entered the vodka space.

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Darian Kelly By Darian Kelly
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Triumph NIL Teams up With Sporting Goods Store for Charity Event

Darian Kelly By Darian KellyNovember 17, 20231 min read
Triumph%20NIL%20Teams%20up%20With%20Sporting%20Goods%20Store%20for%20Charity%20EventTriumph NIL Teams up With Sporting Goods Store for Charity Event

Learn about why Triumph NIL, a marketing agency for Virginia Tech college athletes, recently partnered up with a sporting goods chain.

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Darian Kelly By Darian Kelly
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Kentucky Star Justin Edwards Becomes First Athlete to Sign With Klutch Athletics Brand

Darian Kelly By Darian KellyNovember 14, 20232 min read
Kentucky%20Star%20Justin%20Edwards%20Becomes%20First%20Athlete%20to%20Sign%20With%20Klutch%20Athletics%20BrandKentucky Star Justin Edwards Becomes First Athlete to Sign With Klutch Athletics Brand

University of Kentucky standout freshman basketball player Justin Edwards is the first athlete to ink an NIL deal with Klutch Athletics by New Balance.

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Darian Kelly By Darian Kelly
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Licensing Football

Titan Casket Unveils Sports-Themed Urns

Darian Kelly By Darian KellyNovember 13, 20231 min read
Titan%20Casket%20Unveils%20Sports-Themed%20UrnsTitan Casket Unveils Sports-Themed Urns

Titan Casket, one of the nation’s leading casket companies, recently announced a collection of sports-themed urns.

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Darian Kelly By Darian Kelly
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Travis Hunter Signs NIL Deal With American Eagle

Darian Kelly By Darian KellyNovember 6, 20231 min read
Travis%20Hunter%20Signs%20NIL%20Deal%20With%20American%20EagleTravis Hunter Signs NIL Deal With American Eagle

The University of Colorado two-way phenom football player Travis Hunter recently landed a NIL deal with the American Eagle.

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Darian Kelly By Darian Kelly
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Howard Basketball Star Signs NIL Deal With Washington, D.C.-Based Restaurant

Darian Kelly By Darian KellyOctober 26, 20232 min read
Howard%20Basketball%20Star%20Signs%20NIL%20Deal%20With%20Washington,%20D.C.-Based%20RestaurantHoward Basketball Star Signs NIL Deal With Washington, D.C.-Based Restaurant

A popular Washington, D.C-based soul food restaurant just signed its first college athlete to an NIL deal. Learn about it here!

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Darian Kelly By Darian Kelly
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About Business of College Sports

BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.

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Latest Posts

  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
  • Five Strategies to Recruit and Retain College Athletes

Recent Posts

  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
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