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Business of College Sports®
  • Home
  • About
  • The Book
  • Podcasts
    • Business of College Sports Podcast
    • The Players’ Platform Podcast
    • Game Face Podcast with Linktree
  • Finances
    • Bowl Championship Series Payouts
      • 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts vs. 2013-14 BCS Payouts
      • 2014-15 CFP Payouts
      • 2015-16 CFP Payouts
    • College Football Playoff Payouts 2025-2026
      • 2016-17 CFP Payouts
      • 2017-18 CFP Payouts
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Darian Kelly

187 posts

Darian is a Sports Industry Management graduate of Georgetown University School of Continuing Studies. Darian hosts The Jersey Podcast and is a sports documentary fanatic who loves to talk professional and college football and basketball.

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Lone Star NIL Launches Statewide Program for Texas College Athletes

Darian Kelly By Darian KellyOctober 20, 20232 min read
Lone%20Star%20NIL%20Launches%20Statewide%20Program%20for%20Texas%20College%20AthletesLone Star NIL Launches Statewide Program for Texas College Athletes

The state of Texas is setting a new precedent within the NIL space. Lone Star NIL, the country’s first statewide NIL marketplace, is offering exclusive deals for homegrown college athletes that attend Texas-based colleges and universities.

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Darian Kelly By Darian Kelly
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EyeDope Teams up With Hampton Softball Star in Landmark NIL Deal

Darian Kelly By Darian KellyOctober 19, 20232 min read
EyeDope%20Teams%20up%20With%20Hampton%20Softball%20Star%20in%20Landmark%20NIL%20DealEyeDope Teams up With Hampton Softball Star in Landmark NIL Deal

Black-owned luxury sunglass company EyeDope has entered into its first NlL partnership with Hampton University softball standout Carmynn Bonner.

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Darian Kelly By Darian Kelly
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Q&A: Dominique Wright, CEO of FAND

Darian Kelly By Darian KellyOctober 4, 20237 min read
Q&A:%20Dominique%20Wright,%20CEO%20of%20FANDQ&A: Dominique Wright, CEO of FAND

Learn about how Dominique Wright has found a way to streamline communication between brands and college athletes.

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Darian Kelly By Darian Kelly
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Coaches Football Name Image & Likeness

Coach Prime Files For Four Trademarks: Lessons in NIL

Darian Kelly By Darian KellySeptember 23, 20233 min read
Coach%20Prime%20Files%20For%20Four%20Trademarks:%20Lessons%20in%20NILCoach Prime Files For Four Trademarks: Lessons in NIL

Deion “Coach Prime” Sanders recently filed for four trademarks, and as he grows his brand, he’s teaching his players important NIL lessons.

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Darian Kelly By Darian Kelly
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Travis Hunter’s NIL Deals Continue to Multiply

Darian Kelly By Darian KellySeptember 20, 20233 min read
Travis%20Hunter’s%20NIL%20Deals%20Continue%20to%20MultiplyTravis Hunter’s NIL Deals Continue to Multiply

Travis Hunter was building a solid NIL portfolio at Jackson State, but his first few weeks playing for Colorado have only upped his NIL value.

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Darian Kelly By Darian Kelly
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Shedeur Sanders Keeps Raking in More NIL Deals

Darian Kelly By Darian KellySeptember 16, 20234 min read
Shedeur%20Sanders%20Keeps%20Raking%20in%20More%20NIL%20DealsShedeur Sanders Keeps Raking in More NIL Deals

Shedeur Sanders is positioned to dominate NIL, and he’s already racked up a number of NIL firsts.

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Darian Kelly By Darian Kelly
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About Business of College Sports

BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.

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Latest Posts

  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
  • Five Strategies to Recruit and Retain College Athletes

Recent Posts

  • Matt Patricia’s Next Wave: Ohio State’s Young Defense Is Growing Up Fast
  • What College Football Players Really Earn from NIL and Revenue Sharing
  • The NCAA’s New Rev-Share Model’s Impact on Sports Betting
  • Division I Athletes Took Home $1.8 Billion in Revenue Sharing in 2025-26
  • Why Producing NFL Talent Is One of College Football’s Biggest Competitive Advantages
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