LSU Gymnast Livvy Dunne Named Nautica’s Newest Ambassador
By Darian Kelly
LSU gymnast and social media influencer Livvy Dunne has been named a name, image, and likeness brand ambassador for Nautica. As Nautica’s new women’s ambassador, Dunne will model pieces for the brand’s upcoming Spring Women’s Sportswear Collection.
This campaign showcases Dunne’s multifaceted abilities as a gymnastics phenom and a social media influencer. Further, the collection will show Dunne in various styles characterized by open skies and gymnastics equipment.
Stefani Fleurant, Senior Vice President at Authentic Brands Group, enthusiastically welcomed Dunne to the team by praising her outstanding talents and influence.
“Livvy’s dedication to her craft and ability to inspire millions aligns perfectly with Nautica women’s sportswear—a line designed for women who are active, confident and embrace a lifestyle that seamlessly merges fashion with performance,” Fluerant noted.
Nautica’s new sportswear will offer a variety of casual looks and sports-centric accessories. G-III Apparel played an integral role in the campaign, spearheading the creation of the collection. The Spring Sportswear Collection will be available on the Nautica and Macy’s websites and in select Macy’s department stores.
“I am thrilled to be joining the Nautica family,” stated Dunne. “It’s a brand that I have been a fan of since I was a child. Nautica perfectly aligns with my lifestyle because it values confidence, versatility, and style.”
As the types of NIL activation opportunities continue to evolve, Olivia Dunne has found ways to expand her brand. Dunne has previously partnered with American Eagle Outfitters as a fashion ambassador. Plus, she and Heisman Trophy winner Jayden Daniels and Women’s College Basketball National Champions Angel Reese and Flau’jae Johnson will be featured in a Prime documentary discussing their impact on NIL during their tenure at LSU called ‘The Money Game.’ She additionally has partnerships with Leaf Trading Cards, Motorolla, and BodyArmour.
Dunne has five million followers on Instagram and nearly eight million on TikTok. Despite experiencing iconic success both as a gymnast and a college athlete while navigating the complexities of NIL, her impact extends beyond her achievements. Furthermore, she established The Livvy Dunne Fund, promoting equality for women athletes in NIL. This initiative underscores her commitment to empowering others and leaving a lasting legacy.
