By Darian Kelly
UCLA softball player Maya Brady has signed an NIL deal with Absolutely Ridiculous, a sports design company that reshapes sporting goods into functional art.
By Darian Kelly By Darian Kelly
Prime Video is set to produce a documentary titled The Money Game, which will delve into the impact that LSU athletes have had on name, image, and likeness.
By Darian Kelly By Darian Kelly
One of the more interesting NIL deals this year involves Alabama A&M women’s basketball star Amiah Simmons, who signed an NIL deal with Snickers.
By Darian Kelly By Darian Kelly
The legend of Iowa basketball player Caitlin Clark continues to grow. This time, the reigning Player of the Year saw a trading card of hers sell for $78K.
By Darian Kelly By Darian Kelly
Former Ohio State football player C.J. Stroud became the pro alumni to donate to THE Foundation, an NIL collective that supports OSU athletics.
By Darian Kelly By Darian Kelly
AJ Dybantsa and Jerzy Robinson, the top-ranked men’s and women’s basketball players in the country, recently inked deals with Nike.
By Darian Kelly
