By Kristi Dosh
This column was originally published on Entrepreneur.com on December 20, 2019. In September, California signed into law a bill that, effective 2023, will allow student athletes…
By Kristi Dosh By Kristi Dosh
The Goodyear Blimp’s history with college football dates back to the 1955 Rose Bowl when a request came in from NBC to provide aerial coverage…
By Kristi Dosh By Kristi Dosh
The Rose Bowl Stadium has signed an “Official Ginger Beer” sponsor.
By Kristi Dosh By Kristi Dosh
It seems like only a matter of time before student-athletes can begin profiting from their name, image and likeness. But what kind of money can they really make as influencers?
By Kristi Dosh By Kristi Dosh
Natural Light Seltzer recently announced a partnership with the Big 12 Conference to become the Official Hard Seltzer of the conference, a first of its kind…
By Kristi Dosh By Kristi Dosh
Natural Light Seltzer is being announced as the Official Hard Seltzer of the Big 12 Conference, a first of its kind partnership in college sports…
By Kristi Dosh
