Sponsorship

DEWALT Dominating the Sidelines of 25 College Football Programs in 2021

By Kristi DoshSeptember 2, 2021September 4, 20212min read

DEWALT sideline branding at Minnesota

Teams from five conferences are involved in the deals.

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Dos Equis Expands College Football Commitment

By Kristi DoshAugust 26, 20212min read

Dos Equis college football commercial still shot

New ad spots and tailgating partnership are highlights of new brand initiatives.

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Name Image & Likeness Sponsorship

Dr Pepper’s ‘Fansville’ Is Back For The 2021 College Football Season

By Kristi DoshAugust 23, 2021September 4, 20211min read

Dr Pepper Fansville

Joe Theismann joins this year’s cast

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Name Image & Likeness Other Sponsorship

Clemson QB DJ Uiagalelei Lands National TV Commercial with Dr Pepper

By Kristi DoshAugust 11, 2021September 4, 20213min read

Clemson QB DJ Uiagalelei

The Clemson QB will be in Dr Pepper’s “Fansville” campaign

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Name Image & Likeness Sponsorship

Buddy Boeheim Lands Cereal Box Deal in Another First of the NIL Era

By Kristi DoshJuly 20, 2021September 4, 20211min read

Buddy Boeheim cereal

The Three Wishes campaign is the first traditional ad campaign of the NIL Era.

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Marketing/PR Sponsorship

‘Reverse Sponsorship’ Sees Baylor University Buy Naming Rights At Topgolf Waco

By Kristi DoshJune 7, 20211min read

Baylor University branding at Topgolf Waco

This isn’t your normal naming rights deal.

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