Former Tulane standout quarterback Darian Mensah has reportedly received a name, image, and likeness deal from Duke University that would unofficially make him the highest-paid…
The newly expanded College Football Playoff isn’t just a game-changer for teams and fans—it’s also providing fresh opportunities for brands to connect with fans through…
Brigham Young University’s Jake Retzlaff, the first Jewish quarterback in school history, has inked a name, image, and likeness deal with the kosher food company…
Paige Bueckers keeps adding to her impressive list of name, image, and likeness partnerships. The UConn star’s latest collaboration is with Round21, a lifestyle brand…
Six days after announcing his intent to stick with LSU in a since-deleted Instagram post, Bryce Underwood, the nation’s top-ranked quarterback recruit for the Class…
BusinessofCollegeSports.com was founded in 2011 by sports business analyst Kristi Dosh. We aim to provide the latest news and analysis on issues that impact athletic departments, athletic administrators, marketers, sponsors and other businesses that provide services to the industry.